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Over 35% of Gen Z and Millennials look to cruise in 2024

23 January, 2024 | 
Pureprofile 

Originally published: Cruise Passenger, 15 January 2024

New research from the Tourism & Transport Forum Australia said that one in four Australians will cruise in 2024 and this year. And they will be getting younger.

Millennials and Gen Z passengers are driving the increased demand. Around 35 per cent of Australians under 35 planning to cruise this year.

And only 18 per cent of those over 65 were planning to cruise.

A national survey of 2,000 Australians conducted by Pureprofile revealed that Aussies planning to sail this year has increased from seven per cent to 26 per cent, despite the cost of living pressures.

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