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Company Update for Pureprofile Ltd (ASX: PPL)

26 June, 2018 

Posted at 9:35 am 

by Pureprofile 

Dear Investor,
I am pleased to update you on some of the positive outcomes we have achieved ahead of the financial year-end.
Key points include:

  • We have achieved our monthly operating cost base to deliver our FY2019 target of $20 million, a key goal we outlined in the H1FY2018 investor presentation;
  • Improved gross margin in H2FY2018 of 49% (as at May 2018) compared to 44% in H1FY2018;
  • As a result, EBITDA has been consistently positive each month from March 2018 and the H2FY2018 EBITDA margin has also improved compared to H1FY2018;
  • Progressed to sign-off stages of new domestic and international partnership opportunities that I look forward to updating the market on shortly;
  • Further to the ASX announcement dated 28 May 2018, we are pleased to advise that our new Chief Financial Officer, Melinda Sheppard, started on 25 June 2018 – this appointment will allow me to focus more on the commercial side of the business going into FY2019; and
  • Other executive appointments, including a Head of Marketing and Communications and Country Head – UK/EU, which are expected to be finalised by end of June 2018. This will provide a strengthened executive team, focused on growing revenues in FY2019, all still while maintaining the operating cost base of $20 million.

There is no doubt FY2018 has been a challenging year for Pureprofile. With many of the distractions now resolved and with a restructuring of our cost base and key people in the executive team in place, this gives me great confidence that FY2019 will see a marked turnaround in financial performance.
I look forward to updating you further in the coming months.
Yours Faithfully
Nic Jones
CEO & Managing Director

For further information, please contact:

George Kopsiaftis

IR Department
+61 409 392 687

About Pureprofile

Pureprofile’s vision is to deliver more value from the world’s information.

We are a global data and insights organisation providing industry-leading online research solutions to agencies, marketers, researchers and brands & businesses.

Our research delivers rich insights into real human behaviour and provides the “Why” behind the “What” through our unique ResTech and SaaS solutions.

We build in-depth profiles of consumers via our proprietary and partner panels and give businesses the ability to understand, target, and ultimately engage with their audiences.

The Company, founded in 2000 and based in Surry Hills, Australia, now operates in North America, Europe and APAC and has delivered solutions for over 750 clients.


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