Insights Library

In the news
Australia trails Singapore on AI maturity, study finds

Originally published: Information & Data Manager, 02 July 2026 Australian organisations are delegating decision-making to AI systems faster than their governance frameworks can support, with half of C-suite leaders prepared...

16 July, 2026

A person wearing blue jeans and a light blue shirt is putting pink, yellow, and green clothes into a white washing machine in a bright room

In the news
‘More washing, less sun, more stress: Winter laundry habits are leaving Australians ‘worse for wear’

Originally published: AAP, 30 June 2026 New consumer insights from Samsung Australia reveals 62% of Australians avoid using dryers in winter due to energy cost concerns with 22% skipping social...

16 July, 2026

Real estate agent or parent giving house model to child

In the news
Most Australians no longer believe they’ll pass property to their kids

Originally published: Australian Broker, 02 July 2026 Rising costs and tax reform are ending the property inheritance dream For decades, bricks and mortar has been the default vehicle for Australian...

16 July, 2026

In the news
CRNRSTONE rebrands to Pureprofile Qual

Originally published: AdNews, 14 July 2026 Data and insights company Pureprofile has rebranded qualitative research firm CRNRSTONE to Pureprofile Qual following its acquisition, appointing Nathan Saville head of qualitative and Muriel...

15 July, 2026

Group Of Female Friends With Backpacks Helping Each Other On Hike In Countryside On Coastal Path

Press release
Pureprofile launches Pureprofile Qual and appoints new leadership team

SYDNEY, 14 July 2026: Global data and insights company, Pureprofile Limited (ASX: PPL) has rebranded CRNRSTONE to Pureprofile Qual following its acquisition of the qualitative research firm. Nathan Saville, formerly...

14 July, 2026

In the news
Stretched budgets, sharper shoppers: new IAB report shows Australians research more before they buy

Originally published: B&T, 6 July 2026 According to new IAB Australia and Pureprofile research, creators are shaping discovery, loyalty programs are under scrutiny and AI still isn’t closing the sale. The sixth wave of...

09 July, 2026

Caucasian Contractor Worker with Drill Driver in His Hand

In the news
‘Not ego, not laziness’: Dubbo brothers fight to get tradies to start skincare

Originally published: The Australian, 28 June 2026 There are some things about life in Australia that are unavoidable: death, taxes and sunburn. For the nearly two million tradies on Aussie...

09 July, 2026

Online Shoe Shopping: Adds Items To Virtual Cart

Press release
Stretched budgets, sharper shoppers: Australians research more before they buy

AUCKLAND, NEW ZEALAND 7 July 2026: New IAB Australia and Pureprofile research finds New Zealand shoppers – especially those under 40 – are embracing a widening set of discovery channels, from...

07 July, 2026

Press release
Stretched budgets, sharper shoppers: Australians research more before they buy

IAB Australia and Pureprofile research finds cost-of-living pressure is making shoppers more deliberate, value-focused and more likely to check multiple sources before spending SYDNEY, 06 July 2026: Australian shoppers are...

06 July, 2026

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In the news
Australia trails Singapore on AI maturity, study finds

In the news
‘More washing, less sun, more stress: Winter laundry habits are leaving Australians ‘worse for wear’

In the news
Most Australians no longer believe they’ll pass property to their kids

In the news
CRNRSTONE rebrands to Pureprofile Qual

Press release
Pureprofile launches Pureprofile Qual and appoints new leadership team

In the news
Stretched budgets, sharper shoppers: new IAB report shows Australians research more before they buy

In the news
‘Not ego, not laziness’: Dubbo brothers fight to get tradies to start skincare

Press release
Stretched budgets, sharper shoppers: Australians research more before they buy

Press release
Stretched budgets, sharper shoppers: Australians research more before they buy

Australia & New Zealand Commerce & Discovery Report 2026

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Australia & New Zealand Commerce & Discovery Report 2026

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How we deliver more value from the world’s information for our clients

eBook: The no-nonsense guide to better brand tracking

Stay up to date with our latest news, insights and trends reports

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our offices

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Stay up to date with our latest news, insights and trends reports