[location-weather id="7878"]

Convenience and value for money are key in
e-commerce

15 August, 2022 | 
Pureprofile 

Originally published: Research Live, 09 August 2022

AUSTRALIA – The online purchase of both groceries and retail products has increased since last year, with 83% of online shoppers buying every month, according to IAB Australia and Pureprofile.

The Australian Ecommerce Report 2022 found that convenience was named as the number one reason for purchasing online by 77% of respondents, while value for money was identified as the most compelling feature for online brand purchases by 84%. Fast shipping declined as a driver of purchases.

In addition, the research said that seamless shopping experiences which deliver convenience and value for money will present the biggest opportunity for brands this year as shoppers return to stores. 

Read the full article >

Continue Exploring

More data, insights and media from the experts

In the news

Charity begins … in North American skies

Originally published: Corporate Jet Investor, 06 October 2024 So, you’ve just bought your new business jet (cheaper models are available), what next? Many years of safe, secure and luxurious private and

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports