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Georgia Prorok announced as MRS Research Hero for exceptional service to research sector

9 November, 2021 | 

Posted at 12:15 pm 

by Pureprofile 

London, England, 9 November 2021 – Global data and insights company Pureprofile is proud to announce Georgia Prorok, Business Development Director has been selected as one of 17 Research Heroes, an MRS programme that celebrates individuals who have given exceptional service and forwarded the cause of research during the pandemic.

Through true grit, strength and courage, Georgia has proved to the industry, her colleagues and herself, that she truly is deserving of this accolade. After being hospitalised with Covid-19 in March 2020, Georgia’s condition deteriorated rapidly and the devastating effects of the virus rendered Georgia unable to speak or move as she fell into a coma. She was in intensive care at Guys and St Thomas’ Hospital, London for a full 6 weeks.

Georgia’s continued battle to overcome the many complications and challenges she faced even after regaining consciousness, is a testament to her fighting spirit and determination to survive. Her rehabilitation and commitment to return to her work in the research industry has been an inspiration not only for her colleagues and clients, but also to her industry peers and the wider community.

Business Development Director, Georgia Prorok said: “I’m very grateful to the NHS, and to also have had the continued support from Tim Potter and the Pureprofile family. I wouldn’t be here at this stage of my recovery if it wasn’t for their love and encouragement. I’m very proud to be part of the market research world. I still have a long way to go to full recovery, but I am confident I will reach my goal.”

Managing Director for the UK business, Tim Potter said: “Georgia’s resilience and undeniably strong human spirit is what makes her a very special colleague here at Pureprofile. We are extremely fortunate to have Georgia with us. These are unpredictable times and she has shown that her positivity and determination shines through all areas of her personal life and her commitment to research. Georgia is very much deserving of a Research Hero title.”

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About Pureprofile

Pureprofile’s vision is to deliver more value from the world’s information.

We are a global data and insights organisation providing industry-leading online research solutions to agencies, marketers, researchers and brands & businesses.

Our research delivers rich insights into real human behaviour and provides the “Why” behind the “What” through our unique ResTech and SaaS solutions. We build in-depth profiles of consumers via our proprietary and partner panels and give businesses the ability to understand, target, and ultimately engage with their audiences.

The Company, founded in 2000 and based in Surry Hills, Australia, now operates in North America, Europe and APAC and has delivered solutions for over 750 clients.

Media contact:
Tim Potter for Pureprofile
M: +44 (0)783 3702 450

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