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Customer Loyalty Whitepaper

Customer Loyalty Whitepaper cover

Consumer expectations have never been higher. Amidst cost-of-living pressures, consumers are demanding more from brands and retailers as they navigate a tough financial climate.

For the first time, Pureprofile has partnered with the leading retail advisory firm, Retail Doctor Group, to bring you the Customer Loyalty Whitepaper.

We surveyed over 1,000 panellists across Australia to gain a deeper understanding of perceptions and attitudes towards consumer loyalty and retail loyalty programs.

Download the full report to uncover:

  • How loyalty programs influence consumer purchasing behaviour in Australia
  • Opportunities for businesses and brands to grow consumer loyalty
  • The impact of consumer perspectives on loyalty across various sectors
  • Nuanced dynamics of loyalty programs across different age groups

For press enquiries, please contact: marketing@pureprofile.com

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