Originally published: Forethought, 21 May 2020
Week 8
For the majority of Aussies, we are feeling ‘half normal’, with the Australian Normality Index creeping over that halfway marker to 52% for the first time since the Government restrictions started 8 weeks ago.
However this week’s index has identified a group of Aussies and some behaviours that business needs to be alert to as they reorient their offer for the rebound.
Forethought thanks our partner, Pureprofile for their support in conducting this weekly research.