Originally published: Scoop, 12 August 2022
New research from HelloFresh bites into the nation’s changing diets and reveals what’s impacting the way we eat
Leading meal-kit provider, HelloFresh serves up fresh research that explores New Zealand’s changing diets, revealing how eating habits have changed over time, due to environmental and societal impacts. Over 45% of Kiwis have recently changed their diet, with increased living costs, sustainability and health acting as the main contributors.
The research was conducted by Pureprofile with a sample of 2,000 Kiwis aged 18 years and older. The data was weighted by age, gender and region.