[location-weather id="7878"]

More than two in three Aussies set to shop in-store this festive season

3 December, 2021 | 
Pureprofile 

Originally published: MarketScreener, 22 November 2021

Gen X and Millennials will lead the festive spending spree as businesses prepare for their busiest weeks ahead of Christmas.
A fresh survey by global small business platform Xero reveals Australian consumers will be filling their Christmas stockings in-store this year, with more than two in three (72%) planning a festive shopping trip and one in three (34%) expecting to spend more than $500. The survey also revealed Australians to be an organized bunch, with more than half of shoppers (56%) getting their gifts sorted early, planning to do most of their shopping before December.
The survey was commissioned by Xero Australia and undertaken by Pureprofile to analyze Australiansʼ shopping plans for the Christmas season, summer and into 2022. Their sentiment towards purchasing from small businesses for their gifting needs, while travelling on holidays and throughout 2022 was also analysed. In November 2021, Pureprofile conducted an online quantitative survey, interviewing 1000 consumers. The Australian survey is nationally representative.
Read the full article >

Continue Exploring

More data, insights and media from the experts

Call for more Australian Government cybersecurity funding
In the news

Call for more Australian Government cybersecurity funding

Originally published: Australian Cybersecurity Magazine, 11 June 2024 A recent poll conducted by exposure management business Tenable shows that 79% of Australian IT and cybersecurity professionals think the Australian government could

Crowds cheering in a football stadium
Infographic

Kicking off Euro 2024

As the Euro 2024 tournament approaches, football fever is sweeping across Europe! Passionate football fans are gearing up for the exhilarating highs and heartbreaking lows that come with each match. 

Infographic

2024 Paris Olympics: 50 days to go

Which sport wins GOLD as the favourite Olympic event to watch across the globe? As the world eagerly anticipates the Paris 2024 Olympics, our latest research delves into the sports

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports