[location-weather id="7878"]

Online retail site PetCulture launches first campaign

10 June, 2021 | 
Pureprofile 

Originally published: Mumbrella, 09 June 2021

PetCulture has released its first major campaign with Omnicom’s TBWA and Eleven.

The pet online retail brand is a joint venture between Woolworths and pet insurance company PetSure, which launched in April 2021.

The campaign launches PetCulture’s brand platform, “Pets are people too”.

Research by Pureprofile for PetCulture found that 81% of Australians want more flexibility at work when it comes to pets, including sick leave, carer’s leave, and flexible working.

Read the full article >

Continue Exploring

More data, insights and media from the experts

Women smiling while using tablet
In the news

Three in five Australians use their tablets daily

Originally published: Appliance Retailer, 16 May 2024 Australians are using their tablets more than ever, with 40% suggesting that tablets have the potential to replace laptops, according to new research conducted

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports