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New study reveals Aussies’ post-holiday regret & Kiwi cousins offer a cure

Originally published: Accom News, 05 June 2023

1 in 5 Aussies feel like they missed out on an authentic experience, with a further 25% admitting they didn’t ask for enough local recommendations.

A recent study has uncovered a concerning trend among Australians, with one in five experiencing post-holiday regret and feeling like they missed out on an authentic travel experience. Additionally, 25 percent of Aussies admit to lacking local recommendations, adding to their dissatisfaction. However, their Kiwi cousins across the Tasman Sea seem to have discovered a solution.

The research was conducted by Pureprofile on behalf of Tourism New Zealand via an online survey conducted between 10 March and 13 March 2023. The sample comprised a nationally representative sample of 1,005 Australians aged 18+ who have travelled abroad/outside Australia in the past 3 years.

The data is weighted by age, gender, and region to reflect the latest ABS population estimates.

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