Originally published: if.com.au, 06 July 2023
Snapshots of films yet to be made will be showcased at next month’s Melbourne International Film Festival (MIFF) as part of an initiative designed to support filmmakers in taking their ideas forward.
Posters to Production, presented by event partner Campari, gives four emerging filmmakers the opportunity to have their original film synopsis turned into a poster that will adorn the ACMI’s Campari Lounge on August 3, while also carrying a QR code to help crowdfund their project.
A portion of every Campari cocktail sold at the lounge will also go toward the unmade films.
It comes after the company commissioned research via Pureprofile showing many in the industry believe independent filmmakers are in need of greater assistance.
