magnifying glass icon

2-in-3 Aussie SMB owners struggle in first quarter of 2025, but confidence is high despite government, economic and technological uncertainty

Originally published: Medianet, 2 April 2025

VistaPrint has today released the findings from its 2025 SMB Report revealing that over 2-in-3 (65%) SMB owners have struggled in the first quarter of 2025, but the outlook looks positive with half of SMBs (50%) describing their current feeling as optimistic, positive, excited, or uplifted.  

There are plenty of political, economic and technological shifts happening that SMBs are having to navigate. SMB owners are particularly worried about inflation (43%) and a potential recession (38%), and as many as 2-in-5 (39%) say AI has made it significantly (9%) or somewhat (30%) harder to stand out.   

This research was produced by Vista Australia, based on an online study conducted by Pureprofile with n = 500 Australian Small and Medium Business owners. The sample was designed to be nationally representative on age, gender, and location. This research was conducted in March 2025.  

Read the full article >

Continue Exploring

More data, insights and media from the experts

A man looking stressed while sitting at a laptop, resting his head on his hand as he stares at the screen.
In the news

Shoppers ditch Australian brands over poor site search

Originally published: ITBrief, 04 March 2026 Elastic has published consumer research suggesting poor on-site search is driving Australian online shoppers away from brands. Nearly three-quarters of respondents said they have

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports

Pureprofile logo
This website uses cookies

We use cookies on our site to help give you a better experience. By continuing you consent to us using this data. You can find out more in our Privacy Policy.