In the news

9Now: Video on Facebook distrust

Originally published: 9Now, 3 July 2018

Watch interview with CEO Nic Jones on the Today Show about the rise of #DeleteFacebook.

<br> <br><span style="color: #2ba8a6; font-size: 16px;">Watch video on 9Now ></span></p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-a960a88 latest-news-post elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="a960a88" data-element_type="section" data-e-type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5defbaf" data-id="5defbaf" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5dbaf95 elementor-widget elementor-widget-heading" data-id="5dbaf95" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Continue Exploring</h2> </div> </div> <div class="elementor-element elementor-element-90e84f2 elementor-widget__width-initial elementor-widget elementor-widget-heading" data-id="90e84f2" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">More data, insights and media from the experts</h3> </div> </div> <div class="elementor-element elementor-element-6e49fb4 elementor-grid-tablet-3 insights-teaser elementor-widget-mobile__width-initial elementor-grid-3 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient elementor-widget elementor-widget-posts" data-id="6e49fb4" data-element_type="widget" data-e-type="widget" data-settings="{"cards_columns_tablet":"3","cards_row_gap_mobile":{"unit":"px","size":20,"sizes":[]},"cards_columns":"3","cards_columns_mobile":"1","cards_row_gap":{"unit":"px","size":35,"sizes":[]},"cards_row_gap_tablet":{"unit":"px","size":"","sizes":[]}}" data-widget_type="posts.cards"> <div class="elementor-widget-container"> <div class="elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid" role="list"> <article class="elementor-post elementor-grid-item post-46211 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-consumer-trends" role="listitem"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://business.pureprofile.com/vets-warn-social-media-trends-are-reshaping-pets-diets/" tabindex="-1" ><div class="elementor-post__thumbnail"><img fetchpriority="high" width="800" height="534" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20534'%3E%3C/svg%3E" class="attachment-large size-large wp-image-46212" alt="A smiling person in a yellow raincoat and knit beanie kneels beside a husky in a sunlit forest." decoding="async" data-lazy-srcset="https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-1024x683.jpg 1024w, https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-300x200.jpg 300w, https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-768x512.jpg 768w, https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-1536x1025.jpg 1536w, https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets.jpg 1920w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-1024x683.jpg" /><noscript><img fetchpriority="high" width="800" height="534" src="https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-1024x683.jpg" class="attachment-large size-large wp-image-46212" alt="A smiling person in a yellow raincoat and knit beanie kneels beside a husky in a sunlit forest." decoding="async" srcset="https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-1024x683.jpg 1024w, https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-300x200.jpg 300w, https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-768x512.jpg 768w, https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets-1536x1025.jpg 1536w, https://business.pureprofile.com/wp-content/uploads/Vets-warn-social-media-trends-are-reshaping-pets-diets.jpg 1920w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></div></a> <div class="elementor-post__badge">In the news</div> <div class="elementor-post__text"> <h4 class="elementor-post__title"> <a href="https://business.pureprofile.com/vets-warn-social-media-trends-are-reshaping-pets-diets/" > Vets warn social media trends are reshaping pets’ diets </a> </h4> <div class="elementor-post__excerpt"> <p>Originally published: Pet Industry News, 5 May 2026 Australian pet owners are increasingly turning to online advice, personalised nutrition and emerging technologies to care for their animals. The inaugural Future of</p> </div> <a class="elementor-post__read-more" href="https://business.pureprofile.com/vets-warn-social-media-trends-are-reshaping-pets-diets/" aria-label="Read more about Vets warn social media trends are reshaping pets’ diets" tabindex="-1" > </a> </div> <div class="elementor-post__meta-data"> <span class="elementor-post-date"> 13 May, 2026 </span> </div> </div> </article> <article class="elementor-post elementor-grid-item post-46204 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-health-lifestyle" role="listitem"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://business.pureprofile.com/older-renters-face-bleak-future/" tabindex="-1" ><div class="elementor-post__thumbnail"><img width="800" height="534" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20534'%3E%3C/svg%3E" class="attachment-large size-large wp-image-46205" alt="An older man looks out a sunlit apartment window beside a potted plant." decoding="async" data-lazy-srcset="https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-1024x683.jpg 1024w, https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-300x200.jpg 300w, https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-768x512.jpg 768w, https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-1536x1024.jpg 1536w, https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future.jpg 1920w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-1024x683.jpg" /><noscript><img loading="lazy" width="800" height="534" src="https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-1024x683.jpg" class="attachment-large size-large wp-image-46205" alt="An older man looks out a sunlit apartment window beside a potted plant." decoding="async" srcset="https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-1024x683.jpg 1024w, https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-300x200.jpg 300w, https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-768x512.jpg 768w, https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future-1536x1024.jpg 1536w, https://business.pureprofile.com/wp-content/uploads/Older-renters-face-bleak-future.jpg 1920w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></div></a> <div class="elementor-post__badge">In the news</div> <div class="elementor-post__text"> <h4 class="elementor-post__title"> <a href="https://business.pureprofile.com/older-renters-face-bleak-future/" > Older renters face bleak future </a> </h4> <div class="elementor-post__excerpt"> <p>Originally published: Coast Community News, 8 May 2026 Central Coast renters aged 55-69 are facing a bleak future, according to a recent survey conducted by not-for-profit housing provider Home in</p> </div> <a class="elementor-post__read-more" href="https://business.pureprofile.com/older-renters-face-bleak-future/" aria-label="Read more about Older renters face bleak future" tabindex="-1" > </a> </div> <div class="elementor-post__meta-data"> <span class="elementor-post-date"> 12 May, 2026 </span> </div> </div> </article> <article class="elementor-post elementor-grid-item post-46188 post type-post status-publish format-standard has-post-thumbnail hentry category-infographics category-blog tag-consumer-trends" role="listitem"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://business.pureprofile.com/ev-interest-in-australia-is-shifting-and-so-are-the-drivers/" tabindex="-1" ><div class="elementor-post__thumbnail"><img width="800" height="450" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20450'%3E%3C/svg%3E" class="attachment-large size-large wp-image-46191" alt="" decoding="async" data-lazy-srcset="https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-1024x576.png 1024w, https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-300x169.png 300w, https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-768x432.png 768w, https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-1536x864.png 1536w, https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026.png 1920w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-1024x576.png" /><noscript><img loading="lazy" width="800" height="450" src="https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-1024x576.png" class="attachment-large size-large wp-image-46191" alt="" decoding="async" srcset="https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-1024x576.png 1024w, https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-300x169.png 300w, https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-768x432.png 768w, https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026-1536x864.png 1536w, https://business.pureprofile.com/wp-content/uploads/AU-EV-Report-infographic-2026.png 1920w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></div></a> <div class="elementor-post__badge">Infographic</div> <div class="elementor-post__text"> <h4 class="elementor-post__title"> <a href="https://business.pureprofile.com/ev-interest-in-australia-is-shifting-and-so-are-the-drivers/" > EV interest in Australia is shifting – and so are the drivers </a> </h4> <div class="elementor-post__excerpt"> <p>Rising fuel prices and ongoing cost-of-living pressures are changing how Australians think about electric vehicles. To better understand how attitudes towards EVs are evolving, we recently conducted Wave 3 of</p> </div> <a class="elementor-post__read-more" href="https://business.pureprofile.com/ev-interest-in-australia-is-shifting-and-so-are-the-drivers/" aria-label="Read more about EV interest in Australia is shifting – and so are the drivers" tabindex="-1" > </a> </div> <div class="elementor-post__meta-data"> <span class="elementor-post-date"> 11 May, 2026 </span> </div> </div> </article> </div> </div> </div> <div class="elementor-element elementor-element-dfefd84 elementor-align-center elementor-widget elementor-widget-button" data-id="dfefd84" data-element_type="widget" data-e-type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm" href="/insights-library"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">View all</span> </span> </a> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-c9dc0b6 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="c9dc0b6" data-element_type="section" data-e-type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-166fa6f" data-id="166fa6f" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-a4d210f elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="a4d210f" data-element_type="section" data-e-type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-24d9792" data-id="24d9792" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5a41b7b elementor-widget elementor-widget-heading" data-id="5a41b7b" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">SIGN UP NOW</h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-a90fbfa elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="a90fbfa" data-element_type="section" data-e-type="section"> <div class="elementor-container elementor-column-gap-wide"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1d1ff3d" data-id="1d1ff3d" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-3c6d3b1 elementor-widget elementor-widget-heading" data-id="3c6d3b1" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">Stay up to date with our latest news, insights and trends reports</h3> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7b838eb" data-id="7b838eb" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-3d077f1 elementor-widget elementor-widget-hubspot-form" data-id="3d077f1" data-element_type="widget" data-e-type="widget" data-widget_type="hubspot-form.default"> <div class="elementor-widget-container"> <div class="hs-form-frame" data-region="ap1" data-form-id="fdb13bf3-8f37-4297-a002-6dcc67d4a2e2" data-portal-id="442721967" > </div> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section data-rocket-location-hash="eef9b98d2b1e7e43c9c775dc5052c80c" class="elementor-section elementor-top-section elementor-element elementor-element-9f6264b elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="9f6264b" data-element_type="section" data-e-type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5bde2c5" data-id="5bde2c5" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> </div> <footer data-elementor-type="footer" data-elementor-id="8118" class="elementor elementor-8118 elementor-location-footer" data-elementor-post-type="elementor_library"> <div class="elementor-element elementor-element-3e1ed6f elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con-boxed e-con e-parent" data-id="3e1ed6f" data-element_type="container" data-e-type="container" id="footer-newsletter"> <div class="e-con-inner"> </div> </div> <section class="elementor-section elementor-top-section elementor-element elementor-element-dff490a elementor-section-full_width footer elementor-section-height-default elementor-section-height-default" data-id="dff490a" data-element_type="section" data-e-type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-92d9a1d" data-id="92d9a1d" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-ea30334 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="ea30334" data-element_type="section" data-e-type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-5477985" data-id="5477985" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-14fbbaa elementor-widget elementor-widget-image" data-id="14fbbaa" data-element_type="widget" data-e-type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://business.pureprofile.com/"> <img width="327" height="80" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20327%2080'%3E%3C/svg%3E" class="attachment-full size-full wp-image-1037" alt="Pureprofile logo white" data-lazy-srcset="https://business.pureprofile.com/wp-content/uploads/Pureprofile-logo-white.png 327w, https://business.pureprofile.com/wp-content/uploads/Pureprofile-logo-white-300x73.png 300w" data-lazy-sizes="(max-width: 327px) 100vw, 327px" data-lazy-src="https://business.pureprofile.com/wp-content/uploads/Pureprofile-logo-white.png" /><noscript><img loading="lazy" width="327" height="80" src="https://business.pureprofile.com/wp-content/uploads/Pureprofile-logo-white.png" class="attachment-full size-full wp-image-1037" alt="Pureprofile logo white" srcset="https://business.pureprofile.com/wp-content/uploads/Pureprofile-logo-white.png 327w, https://business.pureprofile.com/wp-content/uploads/Pureprofile-logo-white-300x73.png 300w" sizes="(max-width: 327px) 100vw, 327px" /></noscript> </a> </div> </div> <div class="elementor-element elementor-element-3c01107 elementor-widget elementor-widget-text-editor" data-id="3c01107" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Delivering more value from<br />the world’s information</p> </div> </div> <div class="elementor-element elementor-element-1bb7dc6 elementor-widget elementor-widget-text-editor" data-id="1bb7dc6" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p><strong>Headquarters:</strong><br />263 Riley Street,<br />Surry Hills NSW 2010<br />Australia</p> </div> </div> <div class="elementor-element elementor-element-082ce3f elementor-widget elementor-widget-image" data-id="082ce3f" data-element_type="widget" data-e-type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://www.linkedin.com/company/pureprofile/"> <img width="20" height="19" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2020%2019'%3E%3C/svg%3E" class="attachment-large size-large wp-image-3015" alt="Linkedin icon" data-lazy-src="https://business.pureprofile.com/wp-content/uploads/linkedin-1.svg" /><noscript><img loading="lazy" width="20" height="19" src="https://business.pureprofile.com/wp-content/uploads/linkedin-1.svg" class="attachment-large size-large wp-image-3015" alt="Linkedin icon" /></noscript> </a> </div> </div> </div> </div> <div class="elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-14fa859" data-id="14fa859" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-ca3683d elementor-widget elementor-widget-heading" data-id="ca3683d" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">about us</h4> </div> </div> <div class="elementor-element elementor-element-9e28369 elementor-nav-menu--dropdown-none elementor-widget elementor-widget-nav-menu" data-id="9e28369" data-element_type="widget" data-e-type="widget" data-settings="{"layout":"vertical","submenu_icon":{"value":"<i class=\"fas fa-caret-down\" aria-hidden=\"true\"><\/i>","library":"fa-solid"}}" data-widget_type="nav-menu.default"> <div class="elementor-widget-container"> <nav aria-label="Menu" class="elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-vertical e--pointer-underline e--animation-fade"> <ul id="menu-1-9e28369" class="elementor-nav-menu sm-vertical"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8900"><a href="https://business.pureprofile.com/who-we-are/" class="elementor-item">Who We Are</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8901"><a href="https://business.pureprofile.com/people-and-culture/" class="elementor-item">People & Culture</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-29683"><a href="https://business.pureprofile.com/investor-centre/" class="elementor-item">Investor Centre</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8903"><a href="https://business.pureprofile.com/our-team/" class="elementor-item">Our Team</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3062"><a href="/global-panel-book/" class="elementor-item">Global Panel Book</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-33186"><a href="https://business.pureprofile.com/insights-library/" class="elementor-item">Insights Library</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-33141"><a href="https://business.pureprofile.com/contact/" class="elementor-item">Get in Touch</a></li> </ul> </nav> <nav class="elementor-nav-menu--dropdown elementor-nav-menu__container" aria-hidden="true"> <ul id="menu-2-9e28369" class="elementor-nav-menu sm-vertical"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8900"><a href="https://business.pureprofile.com/who-we-are/" class="elementor-item" tabindex="-1">Who We Are</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8901"><a href="https://business.pureprofile.com/people-and-culture/" class="elementor-item" tabindex="-1">People & Culture</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-29683"><a href="https://business.pureprofile.com/investor-centre/" class="elementor-item" tabindex="-1">Investor Centre</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8903"><a href="https://business.pureprofile.com/our-team/" class="elementor-item" tabindex="-1">Our Team</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3062"><a href="/global-panel-book/" class="elementor-item" tabindex="-1">Global Panel Book</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-33186"><a href="https://business.pureprofile.com/insights-library/" class="elementor-item" tabindex="-1">Insights Library</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-33141"><a href="https://business.pureprofile.com/contact/" class="elementor-item" tabindex="-1">Get in Touch</a></li> </ul> </nav> </div> </div> </div> </div> <div class="elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-c9ab8c8" data-id="c9ab8c8" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-9326626 elementor-widget elementor-widget-heading" data-id="9326626" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Products</h4> </div> </div> <div class="elementor-element elementor-element-d6947cd elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="d6947cd" data-element_type="widget" data-e-type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items"> <li class="elementor-icon-list-item"> <a href="https://business.pureprofile.com/audience-builder/"> <span class="elementor-icon-list-text">Audience Builder</span> </a> </li> <li class="elementor-icon-list-item"> <a href="https://business.pureprofile.com/video-surveys/"> <span class="elementor-icon-list-text">Video Surveys</span> </a> </li> <li class="elementor-icon-list-item"> <a href="https://business.pureprofile.com/restech#social-insights-tools"> <span class="elementor-icon-list-text">Social Insights Tools </span> </a> </li> <li class="elementor-icon-list-item"> <a href="https://business.pureprofile.com/restech#conversational-ai"> <span class="elementor-icon-list-text">Conversational AI</span> </a> </li> <li class="elementor-icon-list-item"> <a href="https://business.pureprofile.com/restech#synthetic-responses"> <span class="elementor-icon-list-text">Synthetic Responses</span> </a> </li> <li class="elementor-icon-list-item"> <a href="https://business.pureprofile.com/restech#message-testing"> <span class="elementor-icon-list-text">Message Testing</span> </a> </li> </ul> </div> </div> </div> </div> <div class="elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-90464a2" data-id="90464a2" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-338316e elementor-widget elementor-widget-heading" data-id="338316e" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">our offices</h4> </div> </div> <div class="elementor-element elementor-element-1f130f6 elementor-widget__width-initial elementor-widget elementor-widget-text-editor" data-id="1f130f6" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p><span style="color: #ffffff;"><a style="color: #ffffff;" href="https://business.pureprofile.com/who-we-are/#global-footprint">North America</a></span></p> </div> </div> <div class="elementor-element elementor-element-88a4195 elementor-widget elementor-widget-text-editor" data-id="88a4195" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p><span style="color: #ffffff;"><a style="color: #ffffff;" href="https://business.pureprofile.com/who-we-are/#global-footprint">Europe</a></span></p> </div> </div> <div class="elementor-element elementor-element-80c9f82 elementor-widget elementor-widget-text-editor" data-id="80c9f82" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p><span style="color: #ffffff;"><a style="color: #ffffff;" href="https://business.pureprofile.com/who-we-are/#global-footprint">Asia-Pacific</a></span></p> </div> </div> </div> </div> <div class="elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-192bb22" data-id="192bb22" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-17d0ca0 elementor-widget elementor-widget-heading" data-id="17d0ca0" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Take surveys & be rewarded</h4> </div> </div> <div class="elementor-element elementor-element-63c80b1 elementor-align-justify elementor-mobile-align-justify elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-button" data-id="63c80b1" data-element_type="widget" data-e-type="widget" id="btn-join-panel" aria-label="Join the panel" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm" href="https://www.pureprofile.com/home/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Join the panel</span> </span> </a> </div> </div> </div> <div class="elementor-element elementor-element-c1d7214 elementor-widget__width-initial elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box" data-id="c1d7214" data-element_type="widget" data-e-type="widget" data-widget_type="icon-box.default"> <div class="elementor-widget-container"> <div class="elementor-icon-box-wrapper"> <div class="elementor-icon-box-icon"> <span class="elementor-icon"> <i aria-hidden="true" class="fas fa-globe"></i> </span> </div> <div class="elementor-icon-box-content"> <h3 class="elementor-icon-box-title"> <span > ISO 20252:2019 </span> </h3> <p class="elementor-icon-box-description"> Market, opinion & social research </p> </div> </div> </div> </div> <div class="elementor-element elementor-element-20bc3d4 elementor-widget__width-initial elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box" data-id="20bc3d4" data-element_type="widget" data-e-type="widget" data-widget_type="icon-box.default"> <div class="elementor-widget-container"> <div class="elementor-icon-box-wrapper"> <div class="elementor-icon-box-icon"> <span class="elementor-icon"> <i aria-hidden="true" class="fas fa-lock"></i> </span> </div> <div class="elementor-icon-box-content"> <h3 class="elementor-icon-box-title"> <span > ISO 27001:2022 </span> </h3> <p class="elementor-icon-box-description"> Information Security Management </p> </div> </div> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <div class="elementor-element elementor-element-9dccfe0 e-flex e-con-boxed e-con e-parent" data-id="9dccfe0" data-element_type="container" data-e-type="container" data-settings="{"background_background":"classic"}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-1cf0264 e-con-full e-flex e-con e-child" data-id="1cf0264" data-element_type="container" data-e-type="container"> <div class="elementor-element elementor-element-212d5a9 elementor-widget__width-auto elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading" data-id="212d5a9" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <span class="elementor-heading-title elementor-size-default">Copyright @ 2026 Pureprofile Ltd | </span> </div> </div> <div class="elementor-element elementor-element-3c4c0e8 elementor-widget__width-auto elementor-hidden-desktop elementor-widget elementor-widget-heading" data-id="3c4c0e8" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <span class="elementor-heading-title elementor-size-default">Copyright @ 2026 Pureprofile Ltd</span> </div> </div> <div class="elementor-element elementor-element-bf5cc06 elementor-icon-list--layout-inline elementor-mobile-align-center elementor-widget__width-auto elementor-tablet-align-center elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="bf5cc06" data-element_type="widget" data-e-type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items elementor-inline-items"> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/privacy-policy/"> <span class="elementor-icon-list-text">Privacy Policy</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/terms-of-service/"> <span class="elementor-icon-list-text">Terms of Service</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="https://business.pureprofile.com/wp-content/uploads/Pureprofile-Online-Data-Processing-Agreement.pdf" target="_blank"> <span class="elementor-icon-list-text">Data Processing Agreement</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/accessibility-statement/"> <span class="elementor-icon-list-text">Accessibility Statement</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/sitemap/"> <span class="elementor-icon-list-text">Sitemap</span> </a> </li> </ul> </div> </div> </div> <div class="elementor-element elementor-element-6f7973d e-con-full e-flex e-con e-child" data-id="6f7973d" data-element_type="container" data-e-type="container"> <div class="elementor-element elementor-element-a4b7068 elementor-widget elementor-widget-html" data-id="a4b7068" data-element_type="widget" data-e-type="widget" data-widget_type="html.default"> <div class="elementor-widget-container"> <script>window.addEventListener('DOMContentLoaded', function() { jQuery(document).ready(function($){ $( "#search-fuction" ).hide(); $( ".search-icon" ).click(function() { $( "#search-fuction" ).slideDown(); }); $( "#cross-search" ).click(function() { $( "#search-fuction" ).slideUp(); }); }); });</script> <style> .footer h4{border:0;} </style> </div> </div> </div> </div> </div> </footer> <script type="speculationrules"> {"prefetch":[{"source":"document","where":{"and":[{"href_matches":"/*"},{"not":{"href_matches":["/wp-*.php","/wp-admin/*","/wp-content/uploads/*","/wp-content/*","/wp-content/plugins/*","/wp-content/themes/hello-elementor-child/*","/wp-content/themes/hello-elementor/*","/*\\?(.+)"]}},{"not":{"selector_matches":"a[rel~=\"nofollow\"]"}},{"not":{"selector_matches":".no-prefetch, .no-prefetch a"}}]},"eagerness":"conservative"}]} </script>  <aside id="moove_gdpr_cookie_info_bar" class="moove-gdpr-info-bar-hidden moove-gdpr-align-center moove-gdpr-light-scheme gdpr_infobar_postion_bottom" aria-label="GDPR Cookie Banner" style="display: none;"> <div class="moove-gdpr-info-bar-container"> <div class="moove-gdpr-info-bar-content"> <div class="moove-gdpr-cookie-notice"> <h2>This website uses cookies</h2> <p>We use cookies on our site to help give you a better experience. By continuing you consent to us using this data. You can find out more in our <a href="https://business.pureprofile.com/privacy-policy/">Privacy Policy</a>.</p> <button class="moove-gdpr-infobar-close-btn gdpr-content-close-btn" aria-label="Close GDPR Cookie Banner"> <span class="gdpr-sr-only">Close GDPR Cookie Banner</span> <i class="moovegdpr-arrow-close"></i> </button> </div>  <div class="moove-gdpr-button-holder"> <button class="mgbutton moove-gdpr-infobar-allow-all gdpr-fbo-0" aria-label="Accept" >Accept</button> <button class="mgbutton moove-gdpr-infobar-reject-btn gdpr-fbo-1 " aria-label="Deny">Deny</button> <button class="moove-gdpr-infobar-close-btn gdpr-fbo-3" aria-label="Close GDPR Cookie Banner" > <span class="gdpr-sr-only">Close GDPR Cookie Banner</span> <i class="moovegdpr-arrow-close"></i> </button> </div>  </div>  </div>  </aside>   <script> const registerAllyAction = () => { if ( ! window?.ElementorProFrontendConfig || ! window?.elementorFrontend?.utils?.urlActions ) { return; } elementorFrontend.utils.urlActions.addAction( 'allyWidget:open', () => { if (window?.ea11yWidget?.widget?.open) { return window.ea11yWidget.widget.isOpen() ? window.ea11yWidget.widget.close() : window.ea11yWidget.widget.open(); } } ); }; const waitingLimit = 30; let retryCounter = 0; const waitForElementorPro = () => { return new Promise( ( resolve ) => { const intervalId = setInterval( () => { if ( retryCounter === waitingLimit ) { resolve( null ); } retryCounter++; if ( window.elementorFrontend && window?.elementorFrontend?.utils?.urlActions ) { clearInterval( intervalId ); resolve( window.elementorFrontend ); } }, 100 ); // Check every 100 milliseconds for availability of elementorFrontend }); }; waitForElementorPro().then( () => { registerAllyAction(); }); </script> <div data-elementor-type="popup" data-elementor-id="33154" class="elementor elementor-33154 elementor-location-popup" data-elementor-settings="{"a11y_navigation":"yes","triggers":[],"timing":[]}" data-elementor-post-type="elementor_library"> <section class="elementor-section elementor-top-section elementor-element elementor-element-8dbfcef elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="8dbfcef" data-element_type="section" data-e-type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2780594" data-id="2780594" data-element_type="column" data-e-type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-873d194 elementor-widget elementor-widget-heading" data-id="873d194" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">SIGN UP NOW</h5> </div> </div> <div class="elementor-element elementor-element-66d73de elementor-widget elementor-widget-heading" data-id="66d73de" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Stay up to date with our latest news, insights and trends reports</h2> </div> </div> <div class="elementor-element elementor-element-6bf63c3 elementor-widget elementor-widget-hubspot-form" data-id="6bf63c3" data-element_type="widget" data-e-type="widget" data-widget_type="hubspot-form.default"> <div class="elementor-widget-container"> <div class="hs-form-frame" data-region="ap1" data-form-id="fdb13bf3-8f37-4297-a002-6dcc67d4a2e2" data-portal-id="442721967" > </div> </div> </div> </div> </div> </div> </section> </div> <script> const lazyloadRunObserver = () => { const lazyloadBackgrounds = document.querySelectorAll( `.e-con.e-parent:not(.e-lazyloaded)` ); const lazyloadBackgroundObserver = new IntersectionObserver( ( entries ) => { entries.forEach( ( entry ) => { if ( entry.isIntersecting ) { let lazyloadBackground = entry.target; if( lazyloadBackground ) { lazyloadBackground.classList.add( 'e-lazyloaded' ); } lazyloadBackgroundObserver.unobserve( entry.target ); } }); }, { rootMargin: '200px 0px 200px 0px' } ); lazyloadBackgrounds.forEach( ( lazyloadBackground ) => { lazyloadBackgroundObserver.observe( lazyloadBackground ); } ); }; const events = [ 'DOMContentLoaded', 'elementor/lazyload/observe', ]; events.forEach( ( event ) => { document.addEventListener( event, lazyloadRunObserver ); } ); </script> <link rel='stylesheet' id='widget-divider-css' href='https://business.pureprofile.com/wp-content/plugins/elementor/assets/css/widget-divider.min.css?ver=4.0.8' media='all' /> <link data-minify="1" rel='stylesheet' id='leadin-elementor-css' href='https://business.pureprofile.com/wp-content/cache/min/1/wp-content/plugins/leadin/build/elementor.css?ver=1776306272' media='all' /> <link data-minify="1" rel='stylesheet' id='leadin-css-css' href='https://business.pureprofile.com/wp-content/cache/min/1/wp-content/plugins/leadin/public/assets/style/leadin.css?ver=1776306272' media='all' /> <link data-minify="1" rel='stylesheet' id='elementor-icons-ekiticons-css' href='https://business.pureprofile.com/wp-content/cache/min/1/wp-content/plugins/elementskit-lite/modules/elementskit-icon-pack/assets/css/ekiticons.css?ver=1776306272' media='all' /> <script src="https://business.pureprofile.com/wp-content/plugins/elementskit-lite/widgets/init/assets/js/widget-scripts.js?ver=3.9.3" id="ekit-widget-scripts-js" data-rocket-defer defer></script> <script id="leadin-script-loader-js-js-extra"> var leadin_wordpress = {"userRole":"visitor","pageType":"post","leadinPluginVersion":"11.3.45"}; //# sourceURL=leadin-script-loader-js-js-extra </script> <script src="https://js-ap1.hs-scripts.com/442721967.js?integration=WordPress&ver=11.3.45" id="leadin-script-loader-js-js" data-rocket-defer defer></script> <script id="ea11y-widget-js-extra"> var ea11yWidget = {"iconSettings":{"style":{"icon":"person","size":"medium","color":"#29A8A6","cornerRadius":{"radius":32,"unit":"px"}},"position":{"desktop":{"hidden":false,"enableExactPosition":false,"exactPosition":{"horizontal":{"direction":"right","value":10,"unit":"px"},"vertical":{"direction":"bottom","value":10,"unit":"px"}},"position":"bottom-right"},"mobile":{"hidden":false,"enableExactPosition":false,"exactPosition":{"horizontal":{"direction":"right","value":10,"unit":"px"},"vertical":{"direction":"bottom","value":10,"unit":"px"}},"position":"bottom-right"}}},"toolsSettings":{"bigger-text":{"enabled":true},"bigger-line-height":{"enabled":true},"text-align":{"enabled":true},"readable-font":{"enabled":true},"grayscale":{"enabled":true},"contrast":{"enabled":true},"page-structure":{"enabled":true},"sitemap":{"enabled":false,"url":"https://business.pureprofile.com/wp-sitemap.xml"},"reading-mask":{"enabled":true},"hide-images":{"enabled":true},"pause-animations":{"enabled":true},"highlight-links":{"enabled":true},"focus-outline":{"enabled":true},"screen-reader":{"enabled":false},"remove-elementor-label":{"enabled":false}},"accessibilityStatementURL":"","analytics":{"enabled":false,"url":null}}; //# sourceURL=ea11y-widget-js-extra </script> <script src="https://cdn.elementor.com/a11y/widget.js?api_key=ea11y-83e0a512-30de-49f1-af3a-ca1784928242&ver=4.1.1" id="ea11y-widget-js"referrerPolicy="origin" data-rocket-defer defer></script> <script id="rocket-browser-checker-js-after"> "use strict";var _createClass=function(){function defineProperties(target,props){for(var i=0;i<props.length;i++){var descriptor=props[i];descriptor.enumerable=descriptor.enumerable||!1,descriptor.configurable=!0,"value"in descriptor&&(descriptor.writable=!0),Object.defineProperty(target,descriptor.key,descriptor)}}return function(Constructor,protoProps,staticProps){return protoProps&&defineProperties(Constructor.prototype,protoProps),staticProps&&defineProperties(Constructor,staticProps),Constructor}}();function _classCallCheck(instance,Constructor){if(!(instance instanceof Constructor))throw new TypeError("Cannot call a class as a function")}var RocketBrowserCompatibilityChecker=function(){function RocketBrowserCompatibilityChecker(options){_classCallCheck(this,RocketBrowserCompatibilityChecker),this.passiveSupported=!1,this._checkPassiveOption(this),this.options=!!this.passiveSupported&&options}return _createClass(RocketBrowserCompatibilityChecker,[{key:"_checkPassiveOption",value:function(self){try{var options={get passive(){return!(self.passiveSupported=!0)}};window.addEventListener("test",null,options),window.removeEventListener("test",null,options)}catch(err){self.passiveSupported=!1}}},{key:"initRequestIdleCallback",value:function(){!1 in window&&(window.requestIdleCallback=function(cb){var start=Date.now();return setTimeout(function(){cb({didTimeout:!1,timeRemaining:function(){return Math.max(0,50-(Date.now()-start))}})},1)}),!1 in window&&(window.cancelIdleCallback=function(id){return clearTimeout(id)})}},{key:"isDataSaverModeOn",value:function(){return"connection"in navigator&&!0===navigator.connection.saveData}},{key:"supportsLinkPrefetch",value:function(){var elem=document.createElement("link");return elem.relList&&elem.relList.supports&&elem.relList.supports("prefetch")&&window.IntersectionObserver&&"isIntersecting"in IntersectionObserverEntry.prototype}},{key:"isSlowConnection",value:function(){return"connection"in navigator&&"effectiveType"in navigator.connection&&("2g"===navigator.connection.effectiveType||"slow-2g"===navigator.connection.effectiveType)}}]),RocketBrowserCompatibilityChecker}(); //# sourceURL=rocket-browser-checker-js-after </script> <script id="rocket-preload-links-js-extra"> var RocketPreloadLinksConfig = {"excludeUris":"/linda-jenkinson-on-creating-opportunities-in-business/|/(?:.+/)?feed(?:/(?:.+/?)?)?$|/(?:.+/)?embed/|/(index.php/)?(.*)wp-json(/.*|$)|/refer/|/go/|/recommend/|/recommends/","usesTrailingSlash":"1","imageExt":"jpg|jpeg|gif|png|tiff|bmp|webp|avif|pdf|doc|docx|xls|xlsx|php","fileExt":"jpg|jpeg|gif|png|tiff|bmp|webp|avif|pdf|doc|docx|xls|xlsx|php|html|htm","siteUrl":"https://business.pureprofile.com","onHoverDelay":"100","rateThrottle":"3"}; //# sourceURL=rocket-preload-links-js-extra </script> <script id="rocket-preload-links-js-after"> (function() { "use strict";var r="function"==typeof Symbol&&"symbol"==typeof Symbol.iterator?function(e){return typeof e}:function(e){return e&&"function"==typeof Symbol&&e.constructor===Symbol&&e!==Symbol.prototype?"symbol":typeof e},e=function(){function i(e,t){for(var n=0;n<t.length;n++){var i=t[n];i.enumerable=i.enumerable||!1,i.configurable=!0,"value"in i&&(i.writable=!0),Object.defineProperty(e,i.key,i)}}return function(e,t,n){return t&&i(e.prototype,t),n&&i(e,n),e}}();function i(e,t){if(!(e instanceof t))throw new TypeError("Cannot call a class as a function")}var t=function(){function n(e,t){i(this,n),this.browser=e,this.config=t,this.options=this.browser.options,this.prefetched=new Set,this.eventTime=null,this.threshold=1111,this.numOnHover=0}return e(n,[{key:"init",value:function(){!this.browser.supportsLinkPrefetch()||this.browser.isDataSaverModeOn()||this.browser.isSlowConnection()||(this.regex={excludeUris:RegExp(this.config.excludeUris,"i"),images:RegExp(".("+this.config.imageExt+")$","i"),fileExt:RegExp(".("+this.config.fileExt+")$","i")},this._initListeners(this))}},{key:"_initListeners",value:function(e){-1<this.config.onHoverDelay&&document.addEventListener("mouseover",e.listener.bind(e),e.listenerOptions),document.addEventListener("mousedown",e.listener.bind(e),e.listenerOptions),document.addEventListener("touchstart",e.listener.bind(e),e.listenerOptions)}},{key:"listener",value:function(e){var t=e.target.closest("a"),n=this._prepareUrl(t);if(null!==n)switch(e.type){case"mousedown":case"touchstart":this._addPrefetchLink(n);break;case"mouseover":this._earlyPrefetch(t,n,"mouseout")}}},{key:"_earlyPrefetch",value:function(t,e,n){var i=this,r=setTimeout(function(){if(r=null,0===i.numOnHover)setTimeout(function(){return i.numOnHover=0},1e3);else if(i.numOnHover>i.config.rateThrottle)return;i.numOnHover++,i._addPrefetchLink(e)},this.config.onHoverDelay);t.addEventListener(n,function e(){t.removeEventListener(n,e,{passive:!0}),null!==r&&(clearTimeout(r),r=null)},{passive:!0})}},{key:"_addPrefetchLink",value:function(i){return this.prefetched.add(i.href),new Promise(function(e,t){var n=document.createElement("link");n.rel="prefetch",n.href=i.href,n.onload=e,n.onerror=t,document.head.appendChild(n)}).catch(function(){})}},{key:"_prepareUrl",value:function(e){if(null===e||"object"!==(void 0===e?"undefined":r(e))||!1 in e||-1===["http:","https:"].indexOf(e.protocol))return null;var t=e.href.substring(0,this.config.siteUrl.length),n=this._getPathname(e.href,t),i={original:e.href,protocol:e.protocol,origin:t,pathname:n,href:t+n};return this._isLinkOk(i)?i:null}},{key:"_getPathname",value:function(e,t){var n=t?e.substring(this.config.siteUrl.length):e;return n.startsWith("/")||(n="/"+n),this._shouldAddTrailingSlash(n)?n+"/":n}},{key:"_shouldAddTrailingSlash",value:function(e){return this.config.usesTrailingSlash&&!e.endsWith("/")&&!this.regex.fileExt.test(e)}},{key:"_isLinkOk",value:function(e){return null!==e&&"object"===(void 0===e?"undefined":r(e))&&(!this.prefetched.has(e.href)&&e.origin===this.config.siteUrl&&-1===e.href.indexOf("?")&&-1===e.href.indexOf("#")&&!this.regex.excludeUris.test(e.href)&&!this.regex.images.test(e.href))}}],[{key:"run",value:function(){"undefined"!=typeof RocketPreloadLinksConfig&&new n(new RocketBrowserCompatibilityChecker({capture:!0,passive:!0}),RocketPreloadLinksConfig).init()}}]),n}();t.run(); }()); //# sourceURL=rocket-preload-links-js-after </script> <script src="https://business.pureprofile.com/wp-content/themes/hello-elementor-child/js/script.js?ver=6.9.4" id="hello-elementor-child-js" data-rocket-defer defer></script> <script src="https://business.pureprofile.com/wp-content/themes/hello-elementor/assets/js/hello-frontend.js?ver=3.4.7" id="hello-theme-frontend-js" data-rocket-defer defer></script> <script src="https://business.pureprofile.com/wp-content/plugins/elementor/assets/js/webpack.runtime.min.js?ver=4.0.8" id="elementor-webpack-runtime-js" data-rocket-defer defer></script> <script src="https://business.pureprofile.com/wp-content/plugins/elementor/assets/js/frontend-modules.min.js?ver=4.0.8" id="elementor-frontend-modules-js" data-rocket-defer defer></script> <script src="https://business.pureprofile.com/wp-includes/js/jquery/ui/core.min.js?ver=1.13.3" id="jquery-ui-core-js" data-rocket-defer defer></script> <script id="elementor-frontend-js-before"> var elementorFrontendConfig = {"environmentMode":{"edit":false,"wpPreview":false,"isScriptDebug":false},"i18n":{"shareOnFacebook":"Share on Facebook","shareOnTwitter":"Share on Twitter","pinIt":"Pin it","download":"Download","downloadImage":"Download image","fullscreen":"Fullscreen","zoom":"Zoom","share":"Share","playVideo":"Play Video","previous":"Previous","next":"Next","close":"Close","a11yCarouselPrevSlideMessage":"Previous slide","a11yCarouselNextSlideMessage":"Next slide","a11yCarouselFirstSlideMessage":"This is the first slide","a11yCarouselLastSlideMessage":"This is the last slide","a11yCarouselPaginationBulletMessage":"Go to slide"},"is_rtl":false,"breakpoints":{"xs":0,"sm":480,"md":768,"lg":1025,"xl":1440,"xxl":1600},"responsive":{"breakpoints":{"mobile":{"label":"Mobile Portrait","value":767,"default_value":767,"direction":"max","is_enabled":true},"mobile_extra":{"label":"Mobile Landscape","value":880,"default_value":880,"direction":"max","is_enabled":false},"tablet":{"label":"Tablet Portrait","value":1024,"default_value":1024,"direction":"max","is_enabled":true},"tablet_extra":{"label":"Tablet Landscape","value":1199,"default_value":1200,"direction":"max","is_enabled":false},"laptop":{"label":"Laptop","value":1366,"default_value":1366,"direction":"max","is_enabled":false},"widescreen":{"label":"Widescreen","value":2400,"default_value":2400,"direction":"min","is_enabled":false}},"hasCustomBreakpoints":false},"version":"4.0.8","is_static":false,"experimentalFeatures":{"additional_custom_breakpoints":true,"container":true,"theme_builder_v2":true,"hello-theme-header-footer":true,"nested-elements":true,"global_classes_should_enforce_capabilities":true,"e_variables":true,"e_opt_in_v4_page":true,"e_components":true,"e_interactions":true,"e_widget_creation":true,"import-export-customization":true,"e_pro_atomic_form":true,"e_pro_variables":true,"e_pro_interactions":true},"urls":{"assets":"https:\/\/business.pureprofile.com\/wp-content\/plugins\/elementor\/assets\/","ajaxurl":"https:\/\/business.pureprofile.com\/wp-admin\/admin-ajax.php","uploadUrl":"https:\/\/business.pureprofile.com\/wp-content\/uploads"},"nonces":{"floatingButtonsClickTracking":"03973fd601","atomicFormsSendForm":"522f46d2ee"},"swiperClass":"swiper","settings":{"page":[],"editorPreferences":[]},"kit":{"active_breakpoints":["viewport_mobile","viewport_tablet"],"global_image_lightbox":"yes","lightbox_enable_counter":"yes","lightbox_enable_fullscreen":"yes","lightbox_enable_zoom":"yes","lightbox_enable_share":"yes","lightbox_title_src":"title","lightbox_description_src":"description","hello_header_logo_type":"title","hello_header_menu_layout":"horizontal","hello_footer_logo_type":"logo"},"post":{"id":13780,"title":"9Now%3A%20Video%20on%20Facebook%20distrust%20-%20Pureprofile","excerpt":"","featuredImage":"https:\/\/business.pureprofile.com\/wp-content\/uploads\/9-Now-video.jpg"}}; //# sourceURL=elementor-frontend-js-before </script> <script src="https://business.pureprofile.com/wp-content/plugins/elementor/assets/js/frontend.min.js?ver=4.0.8" id="elementor-frontend-js" data-rocket-defer defer></script> <script src="https://business.pureprofile.com/wp-content/plugins/elementor-pro/assets/lib/sticky/jquery.sticky.min.js?ver=4.0.4" id="e-sticky-js" data-rocket-defer defer></script> <script src="https://business.pureprofile.com/wp-content/plugins/elementor-pro/assets/lib/smartmenus/jquery.smartmenus.min.js?ver=1.2.1" id="smartmenus-js" data-rocket-defer defer></script> <script src="https://business.pureprofile.com/wp-includes/js/imagesloaded.min.js?ver=5.0.0" id="imagesloaded-js" data-rocket-defer defer></script> <script id="moove_gdpr_frontend-js-extra"> var moove_frontend_gdpr_scripts = {"ajaxurl":"https://business.pureprofile.com/wp-admin/admin-ajax.php","post_id":"13780","plugin_dir":"https://business.pureprofile.com/wp-content/plugins/gdpr-cookie-compliance","show_icons":"all","is_page":"","ajax_cookie_removal":"false","strict_init":"2","enabled_default":{"strict":2,"third_party":1,"advanced":0,"performance":0,"preference":0},"geo_location":"false","force_reload":"false","is_single":"1","hide_save_btn":"false","current_user":"0","cookie_expiration":"365","script_delay":"2000","close_btn_action":"1","close_btn_rdr":"","scripts_defined":"{\"cache\":true,\"header\":\"\",\"body\":\"\",\"footer\":\"\",\"thirdparty\":{\"header\":\"\",\"body\":\"\",\"footer\":\"\"},\"strict\":{\"header\":\"\",\"body\":\"\",\"footer\":\"\"},\"advanced\":{\"header\":\"\",\"body\":\"\",\"footer\":\"\"}}","gdpr_scor":"true","wp_lang":"","wp_consent_api":"false","gdpr_nonce":"a4f83afda4"}; //# sourceURL=moove_gdpr_frontend-js-extra </script> <script src="https://business.pureprofile.com/wp-content/plugins/gdpr-cookie-compliance/dist/scripts/main.js?ver=5.0.12" id="moove_gdpr_frontend-js" data-rocket-defer defer></script> <script id="moove_gdpr_frontend-js-after"> var gdpr_consent__strict = "true" var gdpr_consent__thirdparty = "true" var gdpr_consent__advanced = "false" var gdpr_consent__performance = "false" var gdpr_consent__preference = "false" var gdpr_consent__cookies = "strict|thirdparty" //# sourceURL=moove_gdpr_frontend-js-after </script> <script defer src="https://js-ap1.hsforms.net/forms/embed/442721967.js?ver=11.3.45" id="leadin-forms-v4-js"></script> <script defer src="https://js-ap1.hsforms.net/forms/embed/v2.js?ver=11.3.45" id="leadin-forms-v2-js"></script> <script src="https://business.pureprofile.com/wp-content/plugins/elementor-pro/assets/js/webpack-pro.runtime.min.js?ver=4.0.4" id="elementor-pro-webpack-runtime-js" data-rocket-defer defer></script> <script src="https://business.pureprofile.com/wp-includes/js/dist/hooks.min.js?ver=dd5603f07f9220ed27f1" id="wp-hooks-js"></script> <script src="https://business.pureprofile.com/wp-includes/js/dist/i18n.min.js?ver=c26c3dc7bed366793375" id="wp-i18n-js"></script> <script id="wp-i18n-js-after"> wp.i18n.setLocaleData( { 'text direction\u0004ltr': [ 'ltr' ] } ); //# sourceURL=wp-i18n-js-after </script> <script id="elementor-pro-frontend-js-before"> var ElementorProFrontendConfig = {"ajaxurl":"https:\/\/business.pureprofile.com\/wp-admin\/admin-ajax.php","nonce":"2e7dbc0e08","urls":{"assets":"https:\/\/business.pureprofile.com\/wp-content\/plugins\/elementor-pro\/assets\/","rest":"https:\/\/business.pureprofile.com\/wp-json\/"},"settings":{"lazy_load_background_images":true},"popup":{"hasPopUps":true},"shareButtonsNetworks":{"facebook":{"title":"Facebook","has_counter":true},"twitter":{"title":"Twitter"},"linkedin":{"title":"LinkedIn","has_counter":true},"pinterest":{"title":"Pinterest","has_counter":true},"reddit":{"title":"Reddit","has_counter":true},"vk":{"title":"VK","has_counter":true},"odnoklassniki":{"title":"OK","has_counter":true},"tumblr":{"title":"Tumblr"},"digg":{"title":"Digg"},"skype":{"title":"Skype"},"stumbleupon":{"title":"StumbleUpon","has_counter":true},"mix":{"title":"Mix"},"telegram":{"title":"Telegram"},"pocket":{"title":"Pocket","has_counter":true},"xing":{"title":"XING","has_counter":true},"whatsapp":{"title":"WhatsApp"},"email":{"title":"Email"},"print":{"title":"Print"},"x-twitter":{"title":"X"},"threads":{"title":"Threads"}},"facebook_sdk":{"lang":"en_AU","app_id":""},"lottie":{"defaultAnimationUrl":"https:\/\/business.pureprofile.com\/wp-content\/plugins\/elementor-pro\/modules\/lottie\/assets\/animations\/default.json"}}; //# sourceURL=elementor-pro-frontend-js-before </script> <script src="https://business.pureprofile.com/wp-content/plugins/elementor-pro/assets/js/frontend.min.js?ver=4.0.4" id="elementor-pro-frontend-js" data-rocket-defer defer></script> <script src="https://business.pureprofile.com/wp-content/plugins/elementor-pro/assets/js/elements-handlers.min.js?ver=4.0.4" id="pro-elements-handlers-js" data-rocket-defer defer></script> <script id="elementskit-elementor-js-extra"> var ekit_config = {"ajaxurl":"https://business.pureprofile.com/wp-admin/admin-ajax.php","nonce":"95defc9b0e"}; //# sourceURL=elementskit-elementor-js-extra </script> <script src="https://business.pureprofile.com/wp-content/plugins/elementskit-lite/widgets/init/assets/js/elementor.js?ver=3.9.3" id="elementskit-elementor-js" data-rocket-defer defer></script>   <dialog id="moove_gdpr_cookie_modal" class="gdpr_lightbox-hide" aria-modal="true" aria-label="GDPR Settings Screen"> <div class="moove-gdpr-modal-content moove-clearfix logo-position-left moove_gdpr_modal_theme_v1"> <button class="moove-gdpr-modal-close" autofocus aria-label="Close GDPR Cookie Settings"> <span class="gdpr-sr-only">Close GDPR Cookie Settings</span> <span class="gdpr-icon moovegdpr-arrow-close"></span> </button> <div class="moove-gdpr-modal-left-content"> <div class="moove-gdpr-company-logo-holder"> <img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20252%2061'%3E%3C/svg%3E" alt="Pureprofile logo" width="252" height="61" class="img-responsive" data-lazy-src="https://business.pureprofile.com/wp-content/uploads/pureprofile_logo_full_color-1.svg" /><noscript><img loading="lazy" src="https://business.pureprofile.com/wp-content/uploads/pureprofile_logo_full_color-1.svg" alt="Pureprofile logo" width="252" height="61" class="img-responsive" /></noscript> </div>  <ul id="moove-gdpr-menu"> <li class="menu-item-on menu-item-privacy_overview menu-item-selected"> <button data-href="#privacy_overview" class="moove-gdpr-tab-nav" aria-label="This website uses cookies"> <span class="gdpr-nav-tab-title">This website uses cookies</span> </button> </li> <li class="menu-item-strict-necessary-cookies menu-item-off"> <button data-href="#strict-necessary-cookies" class="moove-gdpr-tab-nav" aria-label="Strictly Necessary Cookies"> <span class="gdpr-nav-tab-title">Strictly Necessary Cookies</span> </button> </li> </ul> <div class="moove-gdpr-branding-cnt"> </div>  </div>  <div class="moove-gdpr-modal-right-content"> <div class="moove-gdpr-modal-title"> </div>  <div class="main-modal-content"> <div class="moove-gdpr-tab-content"> <div id="privacy_overview" class="moove-gdpr-tab-main"> <span class="tab-title">This website uses cookies</span> <div class="moove-gdpr-tab-main-content"> <p>We use cookies on our site to help give you a better experience. By continuing you consent to us using this data. You can find out more in our <a href="https://business.pureprofile.com/privacy-policy/">Privacy Policy</a>.</p> </div>  </div>  <div id="strict-necessary-cookies" class="moove-gdpr-tab-main" style="display:none"> <span class="tab-title">Strictly Necessary Cookies</span> <div class="moove-gdpr-tab-main-content"> <p>Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.</p> <div class="moove-gdpr-status-bar gdpr-checkbox-disabled checkbox-selected"> <div class="gdpr-cc-form-wrap"> <div class="gdpr-cc-form-fieldset"> <label class="cookie-switch" for="moove_gdpr_strict_cookies"> <span class="gdpr-sr-only">Enable or Disable Cookies</span> <input type="checkbox" aria-label="Strictly Necessary Cookies" disabled checked="checked" value="check" name="moove_gdpr_strict_cookies" id="moove_gdpr_strict_cookies"> <span class="cookie-slider cookie-round gdpr-sr" data-text-enable="Enabled" data-text-disabled="Disabled"> <span class="gdpr-sr-label"> <span class="gdpr-sr-enable">Enabled</span> <span class="gdpr-sr-disable">Disabled</span> </span> </span> </label> </div>  </div>  </div>  </div>  </div>  </div>  </div>  <div class="moove-gdpr-modal-footer-content"> <div class="moove-gdpr-button-holder"> <button class="mgbutton moove-gdpr-modal-allow-all button-visible" aria-label="Enable All">Enable All</button> <button class="mgbutton moove-gdpr-modal-save-settings button-visible" aria-label="Save Changes">Save Changes</button> </div>  </div>  </div>  <div class="moove-clearfix"></div> </div>  </dialog>   <script>window.lazyLoadOptions=[{elements_selector:"img[data-lazy-src],.rocket-lazyload",data_src:"lazy-src",data_srcset:"lazy-srcset",data_sizes:"lazy-sizes",class_loading:"lazyloading",class_loaded:"lazyloaded",threshold:300,callback_loaded:function(element){if(element.tagName==="IFRAME"&&element.dataset.rocketLazyload=="fitvidscompatible"){if(element.classList.contains("lazyloaded")){if(typeof window.jQuery!="undefined"){if(jQuery.fn.fitVids){jQuery(element).parent().fitVids()}}}}}},{elements_selector:".rocket-lazyload",data_src:"lazy-src",data_srcset:"lazy-srcset",data_sizes:"lazy-sizes",class_loading:"lazyloading",class_loaded:"lazyloaded",threshold:300,}];window.addEventListener('LazyLoad::Initialized',function(e){var lazyLoadInstance=e.detail.instance;if(window.MutationObserver){var observer=new MutationObserver(function(mutations){var image_count=0;var iframe_count=0;var rocketlazy_count=0;mutations.forEach(function(mutation){for(var i=0;i<mutation.addedNodes.length;i++){if(typeof mutation.addedNodes[i].getElementsByTagName!=='function'){continue} if(typeof mutation.addedNodes[i].getElementsByClassName!=='function'){continue} images=mutation.addedNodes[i].getElementsByTagName('img');is_image=mutation.addedNodes[i].tagName=="IMG";iframes=mutation.addedNodes[i].getElementsByTagName('iframe');is_iframe=mutation.addedNodes[i].tagName=="IFRAME";rocket_lazy=mutation.addedNodes[i].getElementsByClassName('rocket-lazyload');image_count+=images.length;iframe_count+=iframes.length;rocketlazy_count+=rocket_lazy.length;if(is_image){image_count+=1} if(is_iframe){iframe_count+=1}}});if(image_count>0||iframe_count>0||rocketlazy_count>0){lazyLoadInstance.update()}});var b=document.getElementsByTagName("body")[0];var config={childList:!0,subtree:!0};observer.observe(b,config)}},!1)</script><script data-no-minify="1" async src="https://business.pureprofile.com/wp-content/plugins/wp-rocket/assets/js/lazyload/17.8.3/lazyload.min.js"></script> <script>var rocket_beacon_data = {"ajax_url":"https:\/\/business.pureprofile.com\/wp-admin\/admin-ajax.php","nonce":"b929ee0628","url":"https:\/\/business.pureprofile.com\/9now-video-on-facebook-distrust","is_mobile":false,"width_threshold":1600,"height_threshold":700,"delay":500,"debug":null,"status":{"atf":true,"lrc":true,"preconnect_external_domain":true},"elements":"img, video, picture, p, main, div, li, svg, section, header, span","lrc_threshold":1800,"preconnect_external_domain_elements":["link","script","iframe"],"preconnect_external_domain_exclusions":["static.cloudflareinsights.com","rel=\"profile\"","rel=\"preconnect\"","rel=\"dns-prefetch\"","rel=\"icon\""]}</script><script data-name="wpr-wpr-beacon" src='https://business.pureprofile.com/wp-content/plugins/wp-rocket/assets/js/wpr-beacon.min.js' async></script></body> </html>

Solutions

Featured Services

Data Quality Commitment

Research Technology

Products

Featured Services

Data Quality Commitment

Research Technology

About

Investor Relations

Insights & Impact

9Now: Video on Facebook distrust

Originally published: 9Now, 3 July 2018