Originally published: AAP, 23 July 2026
Samsung launched its Galaxy Z8 series, Galaxy Watch9 and Galaxy Watch Ultra2, bringing together cutting-edge hardware, intelligent software and AI-powered tools in its most advanced Galaxy ecosystem additions yet
SYDNEY, July 23, 2026 /PRNewswire/ — Samsung Australia has unveiled the Galaxy Z Fold8 Ultra, Galaxy Z Fold8, Galaxy Z Flip8, Galaxy Watch9 and Galaxy Watch Ultra2. Designed to empower Australians to live life their way, Samsung’s latest smartphone and smartwatch lineup combines breakthrough hardware and advanced Galaxy AI to power personalised experiences, adapting seamlessly to every lifestyle.
The Galaxy Z Fold8 reveals a brand-new, first of its kind form factor. With Samsung research revealing smartphone use for entertainment has increased over the past two years[1], the new passport-like shape transforms the way content is consumed – spanning streaming and gaming through to social media use, allowing Australians to seamlessly switch between landscape and portrait, immersion, and interaction.
[1] Research commissioned by Samsung Electronics Australia and conducted by Pureprofile. Quantitative online survey of a nationally representative sample of 1,017 Australians—fieldwork conducted in July 2026.


