Originally published: AdNews, 27 January 2021
ASX-listed martech company Pureprofile, with reduced debt and a renewed vision, says it is “well placed” for the rest of the 2021 financial year.
The company raised $18.8 million in December in a rights issue to retire debt and target growth.
Pureprofile is now positioning for growth and investment, including expanding its software-as-a-service offering, and delivering more targeted media campaigns for clients, through the use of first-party data.
