Originally published: Yahoo Finance, 22 August 2025
David Koch has reminded young Australians not to succumb to unrealistic money expectations spurred on by social media smoke and mirrors.
They say money talks… but it turns out, talk is often cheap. Money has been a taboo subject for a long time, and while a lot of Australians are getting better at talking about their finances, they’re not always honest.
Compare the Market research shows almost half of Australians (47 per cent) have fibbed about their finances in the past year. It’s young people who are under pressure to live the perfect “Instagram lifestyle” who have lied the most.
Compare the Market commissioned Pureprofile to survey a nationally representative sample of 1,013 Australians in June 2025.
