Originally published: GuineaPig Fieldwork, 15 November 2022
Shelley Barber, Business Development Director UK discusses her journey into market research with Theo Francis, Founder of GuineaPig Fieldwork. From her early career through to her current role at Pureprofile and flying the flag as a Research Club ambassador, Shelley explores how research is continuously evolving and the importance of keeping her finger on the pulse.
Find out more about Shelley and how she is helping to spread the word to attract new people and younger generations entering the industry.
