magnifying glass icon

Hunter and Bligh: How to avoid the question “Where the bloody hell am I?”

Originally published: Hunter and Bligh, 01 October 2020

Turns out only 14% of the Australian landmass is covered by mobile phone reception…
Yep, that’s a startlingly small figure that also shocked 95 per cent of the Aussie population who also wasn’t aware as discovered in GME’s latest research*.


The Aussie leading manufacturer of emergency distress beacons and radio communication equipment, GME, commissioned the nationwide research to explore Australians’ appetite for travelling the great outdoors, much of which we’re all hoping to do with international (and some domestic) borders still closed.


*GME commissioned the independent survey conducted by Pureprofile of 1002 Aussies aged 18 and over with results statistically representative of the Australian population.


Read the full article >

Continue Exploring

More data, insights and media from the experts

People extending their arms from a white SUV by the beach.
In the news

Easter road trippers re-route closer to home

Originally published: The Australian Financial Review, 01 April 2026 The phones started ringing midweek. At the Beachcomber Hotel and Resort in Toukley, on NSW’s Central Coast, the Easter long weekend

Family playing a game in a cozy blanket fort in a living room.
In the news

Why one night away is all you need for a holiday

Originally published: 9News, 06 April 2026 Global uncertainty, rising fuel prices, and an ongoing cost-of-living struggle likely have many wondering whether they’ll be able to get away at all in 2026.

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports

SIGN UP NOW

Stay up to date with our latest news, insights and trends reports

Pureprofile logo
This website uses cookies

We use cookies on our site to help give you a better experience. By continuing you consent to us using this data. You can find out more in our Privacy Policy.