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New research reveals Aussies unprepared for bushfire season

Originally published: IAG, 21 September 2023

New research from NRMA Insurance has revealed that half of Australians are concerned about being impacted by bushfires or grassfires this spring and summer (49%), yet less than a quarter have taken steps to protect and prepare their homes in the past six months (23%).

The research features in the winter edition of the NRMA Insurance Wild Weather Tracker (the Tracker) which shows that despite the high level of concern, only a quarter of Australians know what they would do if a bushfire threatened their home (27%).

Online research of 3,500 Australians across NSW (1,000), QLD (1,000), the ACT (500), SA (500) and WA (500) – conducted on behalf of NRMA Insurance by Pureprofile in August 2023.

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