Our resident Data Scientist, Dr Uwana Evers, was a contributor of this year’s GreenBook GRIT Business & Innovation Report. Read her insightful commentary on benchmarking in the market research industry, below:
Download the full report at GreenBook
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Cutting through online noise at scale: The competitive advantage brands didn’t know they needed
By Mellyza Tanoto, Head of Sales (Data & Insights) ANZ Online conversations are happening everywhere — from TikTok trends to Reddit threads to search queries. For brands, that can be
29 April, 2025
